Disruption in Your DNA

Disrupters make impactful change in their organizations as a course of habit. It is not a special effort and it is not daunting or stressful. It is organic because it’s in their DNA. Disrupters are different because of how they view their outputs. They became rock stars and now their vision has expanded.

While normal people view their outputs like this:

process view 1
process view 1

Disrupters see this: 

proces view 2
proces view 2

The difference is that normal people can only impact themselves by improving their outputs. Disrupters can deliver impact to an entire value chain by improving their outputs.

If you understand your customer’s process and the goal of their output, you can change both your supplier outputs and your own to make your customer better and more productive. When you start thinking this way organically, you know disruption is in your DNA.

Now imagine affecting entire strings of outputs through changes to your own. This is what megadisrupters do and it brings unparalleled value to their organizations and customers.

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